Saturday, March 2, 2013

In Response to Nicholas Vita's Post: Pop Up Ad's Online

Do you think that pop up ads have a bad reputation as spam or can be a useful marketing tactic for some companies?

I believe that pop-up ads do have a bad reputation for simply being an annoying aspect of the internet. I also don't know of many legitimate pop-up ads, today it seems most of them are linked to fake organizations trying to convince people to donate money. Other fake pop-ups seem to convince internet users that they've won some sort of prize like an Ipod or television. Recently I've found that they've gotten even more annoying featuring voice recordings, or even videos that start to play once the page opens. With all these factors contributing to users disliking pop-ups I find it hard to believe that people would appreciate a pop-up as a an actual product offer.


Have you ever benefited from clicking a pop-up? As in did it lead you to a product/service you were interested in?


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